These three digital primers are shared sequentially ahead of workshops within our Trust Based Business development programme (and wider programmes with a trust focus). Working through each will offer a solid grounding in the different components to the Trust Equation — and opportunities to test trust building tactics in your own relationships.

Here's the first, and the second — and the third. We'd love to hear any feedback you can share on their relevance and impact.

A trio of books from Maister, Green and co (the architects of the Trusted Advisor philosophy) — The Trusted Advisor, the Trusted Advisor Fieldbook and Trust Based Selling — provide source material for a lot of what we'll cover in our work and programmes. If you've room on your shelves, they'll make excellent companion reading with high-future-value dip-in-and-out-ability.

Watch: What is a Trusted Advisor? Charlie Green explains.

Watch: Simon Sinek's take on Trust.

Try: Trust building will require ninja-levels of listening. This tool will help you to quickly build them.

Read: Screenwriter and author Bobette Buster has a brilliant little DO book on listening skills too.